Warner Music Group has become the latest major music company to strike a new multi-year licensing deal with Facebook parent company Meta.
New contracts include meta attributes Facebook and Instagramplus messenger, horizonand Number of execution threads.
A spokesperson for Warner Music Group told MBW today (October 7): “We are pleased to renew our agreement with Meta to provide more opportunities for artists and songwriters across all its platforms and further advance our discussion of the potential of artificial intelligence. .
As first reported advertising billboardWMG’s new deal with Meta also includes the tech giant’s popular messaging app for the first time, WhatsApp.
The agreement comes two months after WMG rival Universal Music Group signed a global licensing deal with Meta, which also includes WhatsApp for the first time.
Confirmation of the new deal comes two months after WMG mentioned Meta during its calendar second-quarter earnings call.
Executive Vice President/Chief Financial Officer, Warner Music Group, Brian Castellani Warned that in its fiscal fourth quarter (the third calendar quarter), Warners will see approx. US$10 million Future Quarterly – covering music recording and publishing – from Yuan Decided to no longer license (and make available on its platform) Premium music videos.
Because this effect is not expected to occur WMG Until the third quarter, this apparently had no impact on Warner’s second-quarter streaming (i.e., ad-funded streaming) numbers. Warner’s Ad-funded and subscription recorded music streaming revenue climbs in second quarter Annual growth of 10.2% Calculated on a constant exchange rate and like-for-like basis.
WMG Competitors Global did it, However, we can see the impact of Meta’s abandonment of premium music videos in the second quarter of the calendar. During UMG’s second-quarter earnings call in July, the company explained Yuan The decision to no longer license premium music videos was a major driver Universal MG’s Ad-funded streaming revenue drops Annual growth of 3.9% During the quarter, this was another drag on Universal MG’s A holistic streaming media growth story.
Warner’s new deal with Meta comes more than two years after the companies’ previous licensing deal, which former Warner Music Group CEO Steve Cooper confirmed during an August 2022 earnings call .
Warner’s latest deal expands promotional and marketing support for artists and songwriters signed through WMG and Warner Chappell Music.
“We are pleased to renew our agreement with Meta to provide artists and songwriters with more opportunities across all of its platforms and further advance our discussion of the potential of artificial intelligence.”
Spokesperson for Warner Music Group
As a comment from a WMG spokesperson noted, the expanded partnership will also include Meta and Warner Bros. Collaboration for further discussion generates AI Content available on the Meta platform and how that content affects artists and songwriters.
Warner this year placed special emphasis on the need to protect artificial intelligence.
For example, in April, WMG CEO Robert Kyncl appeared before the Senate Judiciary Committee Support legislation to combat unauthorized deepfakes.
July, Warner Music Group Send letters to technology companies stating that their content can only be used to train artificial intelligence with permission from music companies.
Meta, meanwhile, appears to be rapidly developing artificial intelligence tools. On Friday (October 4), the company launched “Meta Movie Gen,” which Meta describes as “groundbreaking artificial intelligence research for media generation.”
It includes text-to-image and text-to-video advances to create high-quality and high-definition images and videos, as well as audio and music generation elements. Meta says it trained a “13B parameter audio generation model that can produce up to 45 seconds of high-quality, high-fidelity audio using video and optional text prompts.”
These 45-second clips can include ambient sounds, sound effects (also known as Foley) and instrumental background music, all synchronized with the film content.
On September 25, Meta revealed that more than 400 million People use its ‘Meta AI’ tool every month 185 million People use it every week in the company’s products.global music business
