Believe has unveiled a redesigned global music strategy, led by the company’s recently appointed global head of music, Romain Vivien.
The company said on Tuesday (October 15) that the new strategy aims to “drive further artist development and increase the value created for artists and labels at all stages of their careers.”
Romain Vivien also serves as Believe’s President of Europe, responsible for France, the United Kingdom and Germany, and is responsible for designing Believe’s global music and artist development strategy.
Executives oversee Believe’s accelerated growthartist Servebusiness, which provides what the company calls “tailored go-to-market” and audience development strategies to “elevate and sustain the next generation of digital artists at the pinnacle” in more than 14 countries.
Believe said he was also responsible for “creating synergies” in itsRecord label and artist solutions“The business line provides distribution, marketing and digital promotion for record labels and well-known artists, as well as the group’s publishing business.
Believe said the new role comes as the company “continues to create global and regional success stories.”
Success stories cited by Believe include The Blaze (France), Novo Amor (UK), Iñigo Quintero (Spain), Royel Otis (Australia), Sevdaliza (Netherlands/Iran), Grupo Frontera (Mexico), Saran (Thailand), Krsna ( India)) or JuL (France).
Denis Ladegaillerie, founder and CEO of Believe, said: “Romain Vivien’s extensive experience and deep understanding of global industries make him a perfect and unique choice for this position.”
“Romain Vivien’s extensive experience and deep understanding of the global industry make him the perfect and unique choice for this position.”
Denis Radheri “Believe”
Ladegaillerie added: “Romain has been one of my trusted partners since 2008, helping to grow Believe into the global business it is today.
“He has been instrumental in building the musical vision for the entire group, constantly leading his team to innovate and break barriers, enabling the emergence of new talent in hip-hop, pop, electronic music and more, while maintaining impeccable delivery for us Premium services from top artists and labels.
“I am confident that in these new global and regional roles, his leadership will play a key role in helping us continue to build the best artist development company for artists and labels at all stages of their careers.”
“I’m excited to take on this new challenge and look forward to working with our talented team, artists, labels and partners to design Believe’s global music strategy and strengthen our musical DNA across the organization.”
Roman Vivian “Believe”
Romain Vivien, Global Head of Music and President Europe at Believe, added: “I am delighted to take on this new challenge and look forward to working with our talented team, artists, labels and partners to design Believe’s global music strategy and strengthen Our global music strategy.
“I hope to continue to further develop our business and contribute to a healthier, fairer and more transparent music ecosystem. Working with independent artists, labels and entrepreneurs to develop their careers and share equitably the value created is An amazing mission.
Believe’s entire business generated revenue of 474.1 million euros (approximately $510 million) in the first half.
The company divides its global operations into two segments:
- (i)DIY dealer Tuning (called “Automation Solutions” in its results); also
- (ii) Its core premium record label and artist services business (referred to as “Quality solution”)
company’sAdvanced solutions‘Revenue growth Annual increase of 13.5% – from €388.5 million First half of 2023 – to €440.9 mega First half of 2024.Advanced solutionsRevenue increased by 11.7% year-on-year.
At the same time, according to the company’s latest financial results announced in August, in the first half of 2024 automation solution Division revenue growth Annual increase of 23.4% arrive 33.2 million euros. On an organic basis, automation solution Revenue increased by 20.5% year-on-year.global music business