Toronto-based independent music company Anthem Entertainment has expanded its Latin music portfolio with the acquisition of multi-platinum urban artist Darell.
Anthem also appoints industry veterans Victor Mijares As its first Vice President of Latin Music, the company seeks to strengthen its presence in the Latin music space.
Mijares played a key role in ensuring safety Daryl Directory, Psalm says. He brought it before Warner Music, Sony Music, and bone cement. As Vice President of Latin Music, Mijares will lead Anthem’s future Latin music signings and work with Anthem’s acquisitions team to identify new investment opportunities in the Latin market.
“I am honored and excited to join Jason Klein’s outstanding team and contribute to the continued success of Anthem Entertainment,” said Mijares.
“I believe the growth potential for our business in the Latin space is limitless. We have the passion, commitment and resources to create exciting opportunities for our partners.
Acquisition Darell’s catalog includes several hit songs including tebot (remix), Cooperate with Neo Garcia, Caspar Majiko, Bad Bunny, Ozuna, and nikki jam. This track has been generated over 2.4 billion YouTube views and 1.2 billion Streaming on Spotify, it ranked No. 1 on Billboard’s U.S. Hot Latin Songs chart and No. 2 on the U.S. Latin Songs chart.
“I believe the growth potential for our business in the Latin space is limitless. We have the passion, commitment and resources to create exciting opportunities for our partners.
Victor Mijares, Anthem Entertainment
Other highlights from the catalog include Have another drinkfeature sec and Darell, topping the charts in nine countries, as well as being Platinum certified murderess and U.K.. remix of murderessfeature Daddy Yankee, Ozuna, and annual AAcertified 4x Platinum in the United States. The catalog also includes collaborations with artists such as Al Alpha, Law Alejandro, J. Balvin, Mike Towers, Jennifer Lopez, and Wising and Yandel.
“The acquisition of the majority of Darell’s catalog is a very important step for our company and the Canadian music industry. We are excited to add Darell’s masterpiece to our growing repertoire,” said Mijares.
Anthem CEO Jason Klein said the company is “pleased to welcome Victor as Anthem’s first Vice President of Latin Music.”
“With his deep expertise in Latin music and culture and extensive industry experience, Victor will play a vital role as we expand our business in this dynamic and rapidly growing market. Under Victor’s leadership, Anthem will The acquisition of this extraordinary catalog of songs from Darell is an important step in our strategy of investing in excellence in Latin music, further adding to our already impressive catalog of songs.
Anthem’s current Latin music portfolio includes works by the following artists Pitbull,Karol G,Marc Anthony,Feid,Luis Fonsi,Maria Becerra,Tainy,Juanes,Farruko,Romeo Santos,Camilo,Tokischa,Annuel AA, and Ricky Martin.
Headquartered in Toronto, with offices in Nashville, New York and Los Angeles, Anthem operates through its various segments Anthem Music Press and national anthem record. The company combines the resources of a major label with the flexibility of an independent label to support and invest in songwriters and artists.
The company changed its name from Ole Media Management to Anthem Entertainment in 2019.
Anthem’s recent investments include the acquisition of a portfolio of hit songs by the three-time Juno Award-winning, Grammy Award-winning, multi-platinum-selling singer-songwriter Chantal Kreviaczuk January and its investments Timbaland and Gary Marella– Create a beat market Rhythm Club. It also acquired publishing rights to the Timbaland catalogue.
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