What will the music industry do? Unpopular music?
The debate will be fiercer than ever in 2025, thanks to new statistics released by a market monitoring and analytics platform bright today (January 15th).
According to Luminate’s 2024 Year-End Music Report, 202 million The individual tracks were made available on audio streaming services late last year. (This is the “track” in the file, which has its own unique ISRC, or International Standard Recording Code.)
That 202 million This number increased by approx. 18 million (+9.8%) year-over-year, compared to the equivalent figure in Luminate’s previous year report (184 million).
Simply put: On average, comfortable Over a million new tracks By 2024, there will be monthly uploads to the music streaming service.
(In fact, Luminate calculates that, on average 99,000 New ISRC has been delivered to DSPs such as Spotify, Apple Music, YouTube, etc. sky 2024, slightly lower than 2023 103,500 Will be uploaded every day.
Big numbers… but a new report from Luminate brings up an even hotter topic, as shown in the pyramid chart above.
It goes like this: nearly half (93.2 million) of 202 million Tracks available on streaming services in 2024 will be played no more than 10 times each year.
It’s time for some music industry brawling!
Many of you may be, say, more artist-centered thinkingwould consider these 93 million Tracks should be excluded Royalty pool for streaming services.
Of course, when it comes to services like Spotifythey have yes Shut out.
last year, Spotify Start omitting any tracks that don’t meet the minimum target 1,000 views drawn from its royalty pool within 12 months.
luminous The new numbers (above) indicate Last year, some 175.5 million Track played 1,000 times or less Various Audio streaming services, including Spotify.
This is approximately 87% of 202 million Tracks monitored by Luminate.
Conversely, about nine out of every ten tracks on streaming services today fail to attract more than Played 1,000 times per year Across all audio platforms.
(Luminate has not disclosed the number of tracks that will have zero plays in 2024, but it is believed to be around a quarter of all tracks available – i.e. 50 million.)
Of course, there are also objections “Artist-centered” way of thinking.
Some people in the music industry don’t like it Spotify (and other services) block royalty-free payments for tracks that don’t reach a popularity threshold (e.g., 1,000 streams per year).
These people often argue that when we see as a wholeThose ones 175.5 million Tracks that were played 1,000 times or less last year accounted for a significant share of total streaming listening.
on the other hand hand, luminous New statistics highlight a thorny issue in the music industry: oversaturation Streaming media platform.
The rise of Cheap, free, and AI-powered productivity tools caused an explosion New version uploaded by userresulting in longer and longer track tails on Spotify et al. Barely noticed by the audience.
Supply and demand issues in the same industry are further highlighted graphical year of music 2024 report released this week.
of this 11 million Spotify Artists Tracked on Chartmetric in 2024, Only 5.31% in(584,600) There are more than 1,000 monthly listeners.
You read that right: approx. 95% Artists on Spotify have fewer than 1,000 monthly listeners.
There are some more 86% According to Chartmetric, the number of artists on the platform is less than ten monthly listeners.
Can’t get the numbers not so shocking Every year, right?global music business
