Live entertainment company ATG has acquired Spanish theater operator SOM Produce. Financial terms were not disclosed.
ATG, majority-owned by Providence Equity Partners, also recently acquired Celebrity Attractions, a touring Broadway show that operates across the United States.
In the latest deal, ATG enters the Spanish market and adds five theaters in Madrid to its global venue portfolio.
SOM Produce is a renowned theater producer and operator based in Madrid that sells more than 750,000 tickets annually.
The company claims to be one of the world’s largest producers and distributors of Spanish-language musicals and plays.
SOM Produce manages five theaters in the center of Madrid: Teatro Nuevo de Alcalá, Teatro Rialto, Teatro Nuevo Apollo, Teatro Calderon and Teatro Amaya.
The company has produced more than 20 shows, including Matilda, Mamma Mia! , “Billy Elliot,” “The Book of Mormon,” “West Side Story,” “Grease,” “Chicago,” “Cabaret” and “Queen of the Desert.”
The company also produces and tours a series of theater productions in Spain.
Ted Stimpson, CEO of ATG, said: “This is an exciting opportunity to further build ATG’s European business and SOM Produce represents a great cultural fit; we are both very creative businesses and very keen to showcase great things in landmark venues. content.
“This is an exciting opportunity to further build ATG’s European business and SOM Produce represents a great cultural fit; we are both very creative businesses and very passionate about showcasing great content in landmark venues.
Stimpson ATG
Stimpson added: “Madrid is becoming a global hub for theater production and we have long admired SOM Produce’s achievements. We are excited to bring them into the ATG family and explore ongoing opportunities for ATG in booming new markets.” .
“Partnering with ATG will help us seize important opportunities and meet growing demand in the future.”
Marcos Cámara, SOM Produce
Marcos Cámara, CEO, Partner and Executive Producer of SOM Produce, said: “This is an exciting new chapter for SOM Produce and we look forward to bringing more high-quality iconic Broadway productions and live entertainment to Spanish audiences.
“Madrid is second only to the West End and Broadway in terms of global theatrical demand, as demand for theater and live performance continues to grow across Spain.
“Partnering with ATG will help us seize important opportunities and meet growing demand in the future. We are very proud of SOM’s growth and grateful to our employees, manufacturer partners and loyal customers who make it what it is today.” us.global music business
