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Musicians and Converse are a perfect match. From Avril Lavigne, Gwen Stefani and Olivia Rodrigo to Kendrick Lamar and Snoop Dogg (Snoop Dogg), the recording star has been faithfully wearing Chuck Taylors for years.
Charli XCX is another Converse fan and the latest musician to join forces with the shoe brand. “I wear Chucks all the time and they have holes in them, so I’m excited to be partnering with Converse so I can buy a new pair. They’re iconic,” Charli announced the collaboration on Friday (October 25) said in the statement.
Charli joins recording artists such as Tyler, The Creator, Billie Eilish and Lamar’s pgLang in Converse. Over the years, Converse has released music-based collaborations including Blondie and Curt Cobain as well as AC/DC and Metallica Chuck Taylors. Converse’s founding family also includes Shai Gilgeous-Alexander, Alexis Sablone, Rick Owens and Isabel Marant.
Charli kicks off her new collaboration by starring in Converse’s 2024 holiday campaign, showcasing her love for the shoe. The campaign, shot by photographer Sharna Osborne, features the “360” singer surrounded by Chuck Taylors. More details about Charli’s partnership with Converse will be announced in the coming months.
In other Charli news, the British singer released her boy The mixtape, out October 11, features Ariana Grande, Eilish, Troy Sivan, Addison Rae, Lorde and more. She and Sivan wrapped up their Sweet tour on Monday at Seattle’s Climate Pledge Arena. Charli will next return home to the UK before heading to Australia for the international leg of her global tour. Buy tickets here.