Doechii “Denial Is a River” Music Video Makeup: Shop Urban Decay Drops

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It’s safe to say that Doechii’s hit sitcom “Denial Is a River” has become the best music video of 2025. family affairs Stylish visuals, her charming rapping, and surprise cameos from Zach Fox and Ricky Thompson, there’s a lot to love. However, there was one element of the film that unexpectedly stole the show, and that was her makeup.

The product is Urban Decay Face Bond Luminizer. In the second half of the film, Doechii puts her makeup on full display, slowly transitioning from situational comedy scenes to close-up mirror shots of her retouching. This illuminator is a lightweight liquid illuminator infused with eye-catching shimmer and pearls for a soft-focus glow that lasts all day.

The Face Bond Luminizer is just $34 and comes in eight different shades, from dark to light pink; Doechii’s color is “Half-Baked.” It’s made with a water-resistant formula with a nourishing dose of niacinamide that’s sweat-proof, moisture-proof, and smudge-proof, delivering up to 12 hours of golden-looking glow. It’s versatile and can be applied to bare skin or mixed with your favorite moisturizer, oil, makeup product, or foundation. Shop Urban Decay Face Bond Luminizer here.

Following the release of her new video, Doechii will continue her New Year’s momentum at this year’s Grammy Awards. The Tampa rapper is hoping to win up to three Grammys at the Feb. 2 ceremony. See the full list of nominations here.

Watch Doechii’s “Denial Is a River” music video below.