Hook, the AI-powered social music app that recently raised millions in funding, has partnered with Glassnote Records to add certain artists’ tracks to its music library.
The deal marks Hook’s first partnership with a record label since launching on iOS last month.
Hook is a platform that allows users to create licensed remixes and mashups using licensed music. The company said on Wednesday (October 30) that through its artificial intelligence technology, users can modify songs by changing the tempo or genre, while operating within the framework of maintaining artist and record label copyright management.
The partnership will see contributions from tors,bby,hayes warner, and Dylan Cartledge Added to Hook’s library. Glassnote Records was founded in 2007 and represents artists including: Mumford & Sons, Childish Gambino, Phoenix, Two Door Cinema Club, GROUPLOVE, Silvana Estrada, CHVRCHES, AURORA, Jade Bird, Hamilton Leithauser, GRACEY, The Teskey Brothers,etc.
Glassnote named ‘Best Independent Record Label’ rolling stones Won the title of “#1 Independent Record Company” in 2011 advertising billboard.
In March, Hook announced that its seed round had expanded to $3.5 million Just five months after it was revealed US$3 million Raised funds in a round led by Waverly Capitalco-founded by the former Warner Music Group CEO and Chairman Edgar Bronfman Jr.and Steve Cohenof 72 points venture capital. Hook’s other backers include international management and entertainment companies three six zeroJapanese entertainment brand Ibecks, Natalie Massenet and Nick Brownof imaginary businessand a group of strategic music and social media industry investors and advisors.
Hook incorporates specific features for rights management, including control for artists and labels to oversee how their music is used on social media platforms. Hook’s system implementation tracks usage and provides performance data on remixed content. The platform uses a consumption-based payment structure that distributes revenue based on creation and usage metrics.
“Hook unlocks musical expression for everyone and builds community through music the way we’ve always done – through our favorite songs and artists,” said Gaurav Sharmafounder and CEO of Hook. Sharma previously served as chief operating officer of the Indian music streaming platform Gio Savinwhere he oversaw the development of the platform 100 mega Monthly active users.
“Glassnote has been nurturing and supporting incredible groundbreaking artists for nearly two decades. We’re excited to hear how our growing community of music lovers is adding this world-class music to our library !
“Through Hooks, fans can engage with their favorite music in a way that rewards their creativity while also benefiting the artists who participate with appropriate rights attribution.”
Daniel GlassGlassnote Music
Daniel Glass“Glassnote Records is proud to embrace progressive, open and forward-thinking ideas,” said Glassnote Music Founder and President. “Our goal has always been to move into the future, focusing on the potential of new technologies while treating the artist’s creative integrity as the first priority. first priority and vigorously protect it.
“We believe Hook does just that: provide a comprehensive solution for using remixed music across social platforms in a way that emphasizes artist control and compensation.
“Through Hooks, fans can engage with the music they love in a way that rewards their own creativity while also benefiting the artists who participate with proper rights attribution. Gaurav and his team have shown that they are truly focused on putting artists first . We believe Hook will provide real value to artists of all levels, and we’re eager to hear the content created by Hook users.
Hook says its platform is designed to solve music sharing issues on: Tik Tok and Instagram All while maintaining licensing compliance and generating revenue for rights holders.
The partnership comes at a time when music rights management on social media platforms faces increasing scrutiny. Currently, multiple music publishers are filing legal proceedings against 14 musicians. NBA The team is suspected of using copyrighted music without authorization in a social media promotional video. NBA teams fight back against music publishers, including kobalt music publishing house and prescription songsLast week, they were accused of using their power to “blackmail” the team.
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