Entertainment industry veteran Petri Mannonen has been appointed CEO of Universal Music Finland.
Mannonen, who has held various positions at Universal since 2010, begins the role on Wednesday (October 2). Universal Pictures, citing IFPI statistics, noted that it has a 35.7% Market share in Finland.
Petri Mannonen has 25 years of experience in the entertainment industry.
He started working as commercial director at Universal Music in 2010 and was soon responsible for the company’s Baltic operations and developing the local music market.
Before entering the music industry, Mannonen served as CEO of Finnish pay-television company Viasat (now Viaplay).
Global pointed out that Finland’s domestic music consumption has grown significantly in recent years. In the past year, 90% The top 50 on Finland’s Spotify domestic Top 50 chart has always been dominated by Finnish artists.
Universal Pictures said the company’s domestic success in Finland has been driven by the likes of KUUMAA, Mirella and Robin Packale over the past year.
“The current situation in the domestic music market is very interesting,” said Petri Mannonen.
“Today, it is easier than ever [release] As supply increased, the role of major record labels was emphasized.
“Our mission is to focus on building lasting artist careers while taking care of artists.”
Petri Manning
Mannonen added: “Our mission is to focus on building lasting artist careers while taking care of artists. We want to provide a place for current and future artists to grow and develop creatively and professionally, while ensuring their music is ultimately heard by the right audience.” The audience hears.
“I firmly believe that music and culture have wider social significance as a source of mental health and happiness for people. This requires the right resources, presence, energy and, most importantly, happy artists. We will invest in these.
Provided by Universal Music Group
“We are delighted to appoint Petri Mannonen as CEO of Universal Music Finland and the Baltics.”
Joakim Johnson, Universal Music Group
Joakim Johansson, Head of Nordic Countries at Universal Music Group, added: “We are delighted to appoint Petri Mannonen as CEO of Universal Music Finland and the Baltics.
“He has long played a key role in our operations in this area and working with him will ensure we have a wealth of experience in innovation capabilities and management.
“His appointment also reinforces Universal’s commitment to developing its own expertise within the organization. I am confident that Petri, together with our capable team, will lead us to the next stage of growth in the areas for which he is responsible. I hope The entire music industry came to congratulate him on his well-deserved promotion.
Elsewhere at Universal Music, Alicia Arauzo and Luis Fernández were recently appointed co-managing directors of Universal Music Spain.global music business
