As Taylor Swift’s The Eras world tour wraps up in Vancouver, Canada on Sunday, the final numbers are in: It’s the highest-grossing tour in the world, by a wide margin.
The Eras hosted 149 shows in nearly two years, introducing $2,077,618,725 in terms of ticket sales. The production company of singer Taylor Swift’s tour new york times.
The calculation result exceeds $13.9 million Total sales per show were apparently record-breaking.
There are total 10,168,008 People attended the show, meaning the average ticket price for the entire tour was $209this era Reportedly well above the 2013 average, $131according to poll star.
This isn’t Taylor’s only record era The tour has been interrupted. Earlier this year, the tour’s concert film became the highest-grossing concert film of all time, as well as the highest-grossing documentary, attracting $261.6 million a place in global box office receipts.
Target It was announced last week that “Taylor Swift | Eras Tour Book” is available exclusively at retailers and has sold nearly 1 million The book sold out at retailers in its first week on the market, making it the fastest-selling new book in the United States in the past four years.
As far as the concert tour is concerned, era” The crowd was almost twice as big as Coldplay’s biggest ever tour celestial music World tour, performances over era (164 in total) Total revenue $1,144,590,969average viewership per show US$6.54 million —Again, about half of Taylor’s tour.
The third place belongs to Harry Styleswhose love on tour gross amount $617.3 million From 2021 to 2023, the number of views per show is $3.65 million.
Most high-profile tours in the early years failed to match the financial success of Taylor Swift and Coldplay’s tours, even when revenues were adjusted for inflation.
For example, rolling stones‘ steel wheel tour (1989) total revenue is approx. $241 million 2023 USD, while eagles‘ hell freezes over Total tour revenue in the mid-1990s was approx. $126 million.
There are several reasons for this. 1. Such as live country CEO Michael Rapinoe The point mentioned earlier is that VIP ticketing accounts for an increasing proportion of the ticketing business.
“We’ve been selling to super fans for a while,” Rapinoe said on the company’s third-quarter earnings call in November.
“We always sell right out of the box and sell quality stock first. We’ve never had a problem selling it.
He noted that Live Nation’s venue renovations include increasing VIP seat share, and he believes he can expand the premium ticket segment to 20% All sales.
Another factor is that world tours by major artists have increased the number of shows due to the globalization of music fans.
More and more fans in emerging markets are able to afford tickets to major shows, and social media is showing artists that they have a fan base in many parts of the world that previously touring artists did not reach.
Live Nation CFO speaks at September media conference Joe Bechtold Said he had seen one 20% arrive 50% Artists are adding more touring dates, and “almost all” are outside the traditional major touring markets of North America and Western Europe.
“Ten years ago, the conversation was, ‘Let’s talk about a U.S. tour and maybe some European dates.’ Now it’s, ‘Hey, let’s talk about the three-year plan. What’s the role of the U.S., Europe, Latin America? Us Is it done in Asia?global music business
