MBW’s annual roster partnership with Vevo continues with the addition of three rising stars to the company’s 2025 group of Artists to Watch…
Ella Taubert
Joel Severino, Latin Music Programming Manager: “Ela’s climb up our artist development ladder has been a joy for the Vevo team. It’s not every day you get to see an artist blossom before your eyes.
“From appearing on DSCVR New Music, all the way to DSCVR Artists to Watch. The sky is the limit for Ela Taubert and we are proud to say we have been there since day one.
Nia Smith
Jodeci Rampasard, Senior Music and Talent Manager: “Nia Smith is one to watch! From her smooth, melodic voice to her incredible songwriting, it’s been a real pleasure to witness her move from debut to working with global superstars like Popcaan this year. Amazing. I’m really excited to see what 2025 brings for Nia.
Nia Smith: “Thank you so much to VEVO for supporting my music and choosing me as an artist to watch! I had the best time making DSCVR videos with the best crew and it was an honor to work with such talented people who also do what they do.”
katsey
Cynthia Todd, Senior Manager, Talent Booking: “As music becomes more and more ubiquitous, it was only natural to highlight KATSEYE in this year’s curriculum. These women are the embodiment of a global girl group created by a K-pop strategy rooted in self-discipline and an undeniable work ethic.
“Their first project, SIS, There’s something for everyone – from girl power anthems to vulnerable tracks that emphasize group-wide harmony. KATSEYE wouldn’t be KATSEYE without all six members, and we’re excited to see what’s in store for them in 2025.
Casey: “BBecoming a DSCVR artist is an opportunity to prove what we have. We pour our passion into music and performance; DSCVR has become a space for the world to learn about it.global music business
