Yevgeny DemkivskyiAuthor of news at Mezha and a geek.
I write about technology, movies, and games.
Perhaps with a little more passion for games.
10 November, 11:41
Skydance CEO David Ellison has described artificial intelligence as potentially the greatest creative breakthrough of our time. He believes AI could have an even greater impact on filmmaking than the introduction of computer-generated imagery. Ellison made the remarks during the company’s quarterly earnings call
He compared the current development of AI to the rise of CGI and digital compositing in the early 1990s, which made films such as Jurassic Park and Terminator 2: Judgment Day possible.
Ellison said he found it difficult to imagine AI having anything less than an even greater impact, adding that he personally believed the technology would unlock extraordinary creative opportunities.
As an example, he cited the original The Terminator. James Cameron’s 1984 film was made for approximately $4 million, while recreating it shot for shot today would cost an estimated $60–70 million The Skydance chief believes AI will help reduce production budgets and allow studios to take more risks with original projects and first-time directors
The company is already developing its own AI tools. These are intended to accelerate content production and other internal processes, improve personalization and recommendations across its streaming services, and help integrate their technical infrastructure.
At the same time, Ellison insisted that artificial intelligence would remain a tool for artists and would “never replace them.” He argued that amid the growing volume of “AI slop,” genuinely human-created stories would only become more valuable.
The remarks came shortly after the completion of the merger between Paramount and Warner Bros. Discovery under the Skydance name. The company also plans to combine HBO Max and Paramount+ into a single streaming service. Meanwhile, following the deal, Skydance has already begun laying off employees in its gaming division.
TechnologiesMovieArtificial IntelligenceWarner Bros.Paramount
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